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Wednesday Nov 1 Ideas and Innovation

From Idea to Victory: Unraveling Success at the IAB Mixx Mexico & Peru Awards

Wed, November 01 at 4:00 PM CST

Insights Arena Presented by Colours ( View Map)

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In this session...

This session will feature the Best In Show winners at the IAB Mixx Mexico & Peru Awards.

Discover through the winners' experience how to achieve a successful campaign recognized by international festivals. View Less

What You'll Learn from This Session...

Know the strategy to achieve successful results in a campaign.
Expert Best in Show winners will tell us about their experience at the IAB Mixx festival.
The secrets to making an international award-winning campaign will be revealed.

Presented with

Speakers

Gabriel Richaud CEO IAB México

Beatriz Hernández Executive Director IAB Perú

Laura Zaferson Chief Strategy Officer (CSO) McCann Worldgroup

Francesco Vicenzi VP Creative Media.Monks

Ernesto Hernández Advertising & Digital Comms Manager KFC Mexico

Event Details

Event Type Session

Track Ideas and Innovation

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AI & Modern Marketing

Brands & Marketers

Content, Media, & Entertainment

Streaming & CTV

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