Juan Francisco Diez

Chilean by nationality, Juan Diez trained as a business administrator. He began his career over 17 years ago as an entrepreneur in the first digital media outlet in Latin America. His role has evolved from editorial strategies to commercial operations and the management of large teams, with direct responsibilities for key clients in the telecommunications, consumer products, and retail sales sectors on three continents.

After this extensive experience and prior to joining Havas, Juan worked for IPG for nearly 8 years, where he started as the strategy leader at Initiative, then led the digital development and business areas within Mediabrands, ultimately becoming the CEO of Mexico.

He has helped increase the profitability of the companies under his leadership, grow his clients' businesses, expand the advertiser portfolio, and achieve the business objectives of the agencies he has been a part of.