How Actionable Data Powers Performance

We’ve all heard the adage “less is more,” or “work smarter, not harder.” But did you know that the same can be said for data? At Integral Ad Science, the solution isn’t more data; it’s more actionable data. In a world inundated with information, it's critical for marketers to identify and target the stats that lead to data-driven decisions based on what matters in media today — like harnessing consumer attention or reducing your brand's carbon footprint. View More

Join IAS's Michelle Feerman and Nestle as they discuss their partnerships and the importance of actionable data that influences their business decisions and drives superior results. View Less