Reaching the "On-the-Go" Consumer Through Commute Entertainment

With the introduction and exponential growth of rideshare throughout the world, the marketing industry has been presented with a new touchpoint to connect with the modern, on-the-go consumer. In this captivating and strategic location, OLA Media leverages entertainment and technological innovation to bring digital capabilities to OOH advertising for the first time, creating deeper and more profound relationships between brands and consumers. View More

The modern consumer is changing, and so is the way society moves. What makes the marketing industry so unique is its capacity to evolve together with the world. With the introduction of rideshare and its exponential global growth, advertising has been presented with a new phygital touchpoint and an opportunity to impact audiences during a strategic moment. 


OLA Media is a pioneer in Commute Entertainment, transforming the backseat of Ubers and DiDis into personal entertainment hubs. In this outdoor space, truly digital capabilities are introduced in OOH for the first time. Creativity and Interactivity along with first-party data collection and personalized messages allow for a deeper, bilateral conversation between brands and consumers. View Less