In this session...
With the constant changes in the entertainment industry, media and content producers, brands and platforms are facing intense competition and fragmentation. The future is now. The industry's challenge is to navigate this landscape and stand out through high-quality content, live content, and an innovative multiplatform marketing strategy.
What You'll Learn from This Session...
- The Future of Content and Platform Mix
- The Importance of Storytelling for Free Streaming Platforms (FAST)
- The Future of Monetization in Advertising
