All Events

Monday

Future is Female Awards
Mon • 7:00 PM CST • Piso 51

Tuesday

 
Pluto Activation
Tue • 8:00 AM CST • Activaciones
AWConnects Networking Happy Hour, Presented by Amazon Ads
Tue • 6:00 PM CST • Delegates Lounge
Invite Only Private Dinner: An Exclusive Evening at Soho House Mexico City
Tue • 8:00 PM CST • special-event
 
Entry Day 1
Tue • 8:00 AM CST • Activaciones
Amazon Ads Welcomes You to Day 1 of Advertising Week LATAM
Tue • 9:50 AM CST • Amazon Ads Studio
Things You Can Learn from the Acapulco Cliff Divers
Tue • 10:00 AM CST • The Great Minds Stage, Presented by Mercado Ads
How Attention and AI Can Improve Advertiser Outcomes
Tue • 10:00 AM CST • Innovation Factory
Live from Great Minds: Things You Can Learn From Acapulco Cliff Divers
Tue • 10:00 AM CST • Amazon Ads Studio
How to Embrace the AI Revolution
Tue • 10:10 AM CST • Insights Arena Presented by Colours
Behind the Scenes of AWLATAM
Tue • 10:40 AM CST • Amazon Ads Studio
Demystifying Generative AI: How to Use it in Marketing Right Now
Tue • 10:50 AM CST • Innovation Factory
Myths: How Eucerin Transformed Mercado Libre into a Skincare Education Space
Tue • 10:50 AM CST • The Great Minds Stage, Presented by Mercado Ads
Innovation and Connection: How AT&T Mexico is Leveraging Tech for a New Generation
Tue • 10:50 AM CST • Amazon Ads Studio
Gameloft for Brands: The Value of Engagement
Tue • 11:00 AM CST • Creative Showcase
Exponential Marketing: The Algorithm that Will Unleash a Revolution
Tue • 11:00 AM CST • Insights Arena Presented by Colours
AWExplains: Creative Entrepreneurship
Tue • 11:00 AM CST • Amazon Ads Studio
Speed Mentoring: Marketing Careers
Tue • 11:00 AM CST • Speed Mentoring Area by Hotmart
The Power of PR in Shaping Corporate Success
Tue • 11:10 AM CST • Amazon Ads Studio
A Microphone and a Message: Behind the Scenes of Jessica Fernandez's Podcast, the Largest Women's Podcast in Latin America
Tue • 11:40 AM CST • The Great Minds Stage, Presented by Mercado Ads
Audience Ownership in the AI Age: Future-Proofing Your Targeting Strategies
Tue • 11:40 AM CST • Innovation Factory
Live from Great Minds: A Microphone and a Message — Behind the Scenes of Jessica Fernandez's Podcast, the Largest Women's Podcast in Latin America
Tue • 11:40 AM CST • Amazon Ads Studio
The Alchemy Behind the Content
Tue • 11:50 AM CST • Creative Showcase
The AI Whisperer: Unlocking the Secrets of Creative Collaboration
Tue • 11:50 AM CST • Insights Arena Presented by Colours
AWExplains: Video Making Mastery
Tue • 12:20 PM CST • Amazon Ads Studio
Culture Next: Unveiling How Gen Z is Connecting and Shaping Culture on Spotify
Tue • 12:30 PM CST • Innovation Factory
Tell a Story They Won't Forget
Tue • 12:30 PM CST • The Great Minds Stage, Presented by Mercado Ads
Best of #AWNewYork23: Paris Hilton’s 11:11 Media and Catapulting Brands into the Cultural Zeitgeist
Tue • 12:30 PM CST • Amazon Ads Studio
Microsoft Ads: The Transformation of Digital Advertising in the Era of AI
Tue • 12:40 PM CST • Insights Arena Presented by Colours
Developing Talent in the Latin Music Scene
Tue • 1:00 PM CST • Amazon Ads Studio
Inside INSIDER: Matías Stetson's Vision for Latin America's Digital Marketing World
Tue • 1:10 PM CST • Amazon Ads Studio
Diana Flores and the Global Women’s Sports Movement
Tue • 1:20 PM CST • The Great Minds Stage, Presented by Mercado Ads
The Perfect Combination: The Power of Linear TV with the Precision of Digital
Tue • 1:20 PM CST • Innovation Factory
Live from Great Minds: Diana Flores & the Global Women's Sports Movement
Tue • 1:20 PM CST • Amazon Ads Studio
Is Doing Digital Business Journalism in Mexico a Business? El CEO 5 Years Later
Tue • 1:30 PM CST • Creative Showcase
Weber Shandwick: How to Earn Attention?
Tue • 1:30 PM CST • Insights Arena Presented by Colours
Speed Mentoring: Young Professionals
Tue • 1:30 PM CST • Speed Mentoring Area by Hotmart
Creating Successful Celebrity/Brand Campaigns
Tue • 2:00 PM CST • Amazon Ads Studio
The New Economy of Creators: Transforming the World of Content Creation
Tue • 2:10 PM CST • Innovation Factory
Brandstrology: The Science of Content
Tue • 2:10 PM CST • The Great Minds Stage, Presented by Mercado Ads
Live From the Stage: The New Economy of Creators: Transforming the World of Content Creation
Tue • 2:10 PM CST • Amazon Ads Studio
From Adoption to Revolution: How AI is Reshaping Social
Tue • 2:20 PM CST • Insights Arena Presented by Colours
How to Develop a Successful Campaign with Content Creators
Tue • 2:20 PM CST • Creative Showcase
Celebrating Creativity in LATAM
Tue • 2:50 PM CST • Amazon Ads Studio
Unveil the Power of Passions: Creating a Valuable Ad Experience
Tue • 3:00 PM CST • The Great Minds Stage, Presented by Mercado Ads
Humanizing Data: Connection, Experience and Entertainment
Tue • 3:00 PM CST • Innovation Factory
Live from Great Minds: Unveil the Power of Passions — Creating a Valuable Ad Experience
Tue • 3:00 PM CST • Amazon Ads Studio
Reaching the "On-the-Go" Consumer Through Commute Entertainment
Tue • 3:10 PM CST • Creative Showcase
Reimagining Movement: Uber's Advertising Evolution in LATAM
Tue • 3:10 PM CST • Insights Arena Presented by Colours
The Evolving Influence of Women in Business
Tue • 3:40 PM CST • Amazon Ads Studio
The Future of Entertainment
Tue • 3:50 PM CST • The Great Minds Stage, Presented by Mercado Ads
Data Driven Retail Media: Master the 4Es with the Power of Data
Tue • 3:50 PM CST • Innovation Factory
The Strategic Approach to Influencer/Brand Collaboration
Tue • 3:50 PM CST • Amazon Ads Studio
The U18 Revolution: How Technology and Data are Changing Marketing for Young Generations
Tue • 4:00 PM CST • Creative Showcase
How Actionable Data Powers Performance
Tue • 4:00 PM CST • Insights Arena Presented by Colours
Best of #AWNewYork23: Authenticity Matters — Drive Growth & Scale with Hispanic Streamers
Tue • 4:00 PM CST • Amazon Ads Studio
Speed Mentoring: Content Marketing Superstars
Tue • 4:00 PM CST • Speed Mentoring Area by Hotmart
Podcasting and Social Impact
Tue • 4:30 PM CST • Amazon Ads Studio
Insights by Aleph: The Future of Media, Advertising and Shopping
Tue • 4:40 PM CST • Innovation Factory
Amazon Studios’ ZORRO Goes Global
Tue • 4:40 PM CST • The Great Minds Stage, Presented by Mercado Ads
How to Authentically Grow an Audience through Storytelling on Social Media
Tue • 4:40 PM CST • Amazon Ads Studio
Inspiration: More of What You Can See, Dream and Learn on Sesame Street
Tue • 4:50 PM CST • Insights Arena Presented by Colours
AWExplains: Strategic Storytelling
Tue • 4:50 PM CST • Amazon Ads Studio
Mario Aguilar's Playbook: Building a Social Media Empire
Tue • 5:00 PM CST • Amazon Ads Studio
From 'Primer Amor' to Present: A Conversation with Ana Layevska
Tue • 5:10 PM CST • Amazon Ads Studio
 
Advertising Week LATAM Wrap Up Day #1
Tue • 5:20 PM CST • Amazon Ads Studio
From Creator to CEO
Tue • 5:30 PM CST • The Great Minds Stage, Presented by Mercado Ads
 
Culture: The Algorithm to Connect with Audiences
Tue • 5:30 PM CST • Innovation Factory
Non-Human Leadership
Tue • 5:40 PM CST • Creative Showcase

Wednesday

 
Pluto Activation
Wed • 8:00 AM CST • Activaciones
FIAP Awards 2023: Ibero-American Festival of Creativity
Wed • 4:30 PM CST • The Dome
FIAP Awards 2023: Ibero-American Festival of Creativity - VIP
Wed • 4:30 PM CST • The Dome
Connections That Matter: AWConnects Networking Happy Hour
Wed • 6:00 PM CST • Delegates Lounge
Advertising Week Wrap Party
Wed • 8:00 PM CST • Oval Room, Papalote
Welcome to Day 2 of Advertising Week LATAM!
Wed • 9:50 AM CST • Amazon Ads Studio
Unraveling the Success of "La Casa de los Famosos"
Wed • 10:00 AM CST • The Great Minds Stage, Presented by Mercado Ads
2nd Edition of the CTV Industry Research: Unlocking the Power of Streaming
Wed • 10:00 AM CST • Innovation Factory
Live from Great Minds: Unraveling the Success of "La Casa de los Famosos"
Wed • 10:00 AM CST • Amazon Ads Studio
Argentina: Creativity Without Borders
Wed • 10:10 AM CST • Creative Showcase
Surfing the Programmatic Universe
Wed • 10:10 AM CST • Insights Arena Presented by Colours
Creating Valuable Partnerships & Meaningful Experiences
Wed • 10:40 AM CST • Amazon Ads Studio
How did Galderma overcome FOMA with Mercado Ads?
Wed • 10:50 AM CST • The Great Minds Stage, Presented by Mercado Ads
Boosting CTV Success with Impactful Content
Wed • 10:50 AM CST • Innovation Factory
Perspectives on International Marketing Trends
Wed • 10:50 AM CST • Amazon Ads Studio
AWExplains: Positivity as Superpower
Wed • 11:00 AM CST • Amazon Ads Studio
How AI is Transforming Advertising
Wed • 11:00 AM CST • Insights Arena Presented by Colours
Speed Mentoring: Women in Business
Wed • 11:00 AM CST • Speed Mentoring Area by Hotmart
Best of #AWNewYork23: Inside the Dreamhouse — A Look at Barbie’s Transformation from Doll to Cultural Phenomenon
Wed • 11:10 AM CST • Amazon Ads Studio
Advertising for a More Positive Internet
Wed • 11:40 AM CST • The Great Minds Stage, Presented by Mercado Ads
Behind the Screen: Enhancing the Advertising Experience on Streaming TV
Wed • 11:40 AM CST • Innovation Factory
Rebroadcast: Amazon Studios’ ZORRO Goes Global
Wed • 11:40 AM CST • Amazon Ads Studio
The importance of the alliances between platforms, opinion leaders, and brands
Wed • 11:50 AM CST • Creative Showcase
The Psychology of Loyalty: Leveraging Behavioral Insights to Attract New Parents
Wed • 11:50 AM CST • Insights Arena Presented by Colours
AWExplains: Phoenix Economy
Wed • 12:20 PM CST • Amazon Ads Studio
Action Media: The Forced Change of the Media
Wed • 12:30 PM CST • The Great Minds Stage, Presented by Mercado Ads
CTV, the New TV: The Era of Control
Wed • 12:30 PM CST • Innovation Factory
Rebroadcast: From Creator to CEO
Wed • 12:30 PM CST • Amazon Ads Studio
The Importance of Brand Suitability in Social Media and Walled Gardens
Wed • 12:40 PM CST • Creative Showcase
Embracing Programmatic Digital Out of Home as a Revenue Driver
Wed • 12:40 PM CST • Insights Arena Presented by Colours
Desire in the Digital Age
Wed • 1:20 PM CST • The Great Minds Stage, Presented by Mercado Ads
The Streaming Revolution: Adapting to Evolving Consumers
Wed • 1:20 PM CST • Innovation Factory
Rebroadcast: Weber Shandwick: How to Earn Attention?
Wed • 1:20 PM CST • Amazon Ads Studio
Augmented Reality on Snapchat: Start Creating Immersive Experiences
Wed • 1:30 PM CST • Insights Arena Presented by Colours
Speed Mentoring: Entrepreneurs
Wed • 1:30 PM CST • Speed Mentoring Area by Hotmart
Rebroadcast: Inspiration — More of What You Can See, Dream and Learn on Sesame Street
Wed • 2:00 PM CST • Amazon Ads Studio
The Power of H.I. (Human Intelligence)
Wed • 2:10 PM CST • The Great Minds Stage, Presented by Mercado Ads
The Power of Advertainment: Creativity That Entertains
Wed • 2:10 PM CST • Innovation Factory
Innovation in Creativity: The Power of Brands
Wed • 2:20 PM CST • Insights Arena Presented by Colours
The Power of Creativity Behind Growing Brands
Wed • 2:20 PM CST • Creative Showcase
Behind the Scenes of a Cryptocurrency Business
Wed • 2:30 PM CST • Amazon Ads Studio
AWExplains: Strategic Storytelling
Wed • 2:50 PM CST • Amazon Ads Studio
Insider Interview with Sir Martin Sorrell
Wed • 3:00 PM CST • The Great Minds Stage, Presented by Mercado Ads
Live from Great Minds: Insider Interview with Sir Martin Sorrell
Wed • 3:00 PM CST • Amazon Ads Studio
How to Uplevel Your Content Strategy with Creators on TikTok
Wed • 3:00 PM CST • Innovation Factory
 
The Importance of Conscious Storytelling for an Evolving Audience.
Wed • 3:10 PM CST • Creative Showcase
Connecting Incremental Value in the Local Market with Key Advertisers: Petal Ads
Wed • 3:10 PM CST • Insights Arena Presented by Colours
Creative Soundwaves: A Conversation with Sinego
Wed • 3:40 PM CST • Amazon Ads Studio
For a Future With More Cheers
Wed • 3:50 PM CST • Innovation Factory
The History of Loyalty
Wed • 3:50 PM CST • The Great Minds Stage, Presented by Mercado Ads
Understanding AI's Influence on Brands & Marketers
Wed • 3:50 PM CST • Amazon Ads Studio
Influencer Intelligence: More Data, More Results
Wed • 4:00 PM CST • Creative Showcase
From Idea to Victory: Unraveling Success at the IAB Mixx Mexico & Peru Awards
Wed • 4:00 PM CST • Insights Arena Presented by Colours
Rebroadcast: From Adoption to Revolution — How AI is Reshaping Social
Wed • 4:00 PM CST • Amazon Ads Studio
Speed Mentoring: Digital Marketing Superstars
Wed • 4:00 PM CST • Speed Mentoring Area by Hotmart
Omnichannel Strategy Powered by Multimedios
Wed • 4:40 PM CST • Innovation Factory
The Power of Digital Creation: Breaking Barriers and Expanding Audiences with Macabeso
Wed • 4:40 PM CST • The Great Minds Stage, Presented by Mercado Ads
Live from the Great Minds: The Power of Digital Creation — Breaking Barriers and Expanding Audiences with Macabeso
Wed • 4:40 PM CST • Amazon Ads Studio
Strategic Advertising: Impacting Audiences in Shopping Malls and Airports
Wed • 4:50 PM CST • Insights Arena Presented by Colours
Advertising Week LATAM Wrap Up Day #2
Wed • 5:20 PM CST • Amazon Ads Studio
Building Brands in the AI Era
Wed • 5:30 PM CST • Innovation Factory
The Power of Opinion Leaders in Marketing
Wed • 5:30 PM CST • The Great Minds Stage, Presented by Mercado Ads
Podcast: The Advertising Dream
Wed • 5:40 PM CST • Insights Arena Presented by Colours
Nada más mexicano: A Marketing Battle Like No Other
Wed • 6:20 PM CST • The Great Minds Stage, Presented by Mercado Ads